Marketing/Branding

Michael LaFido - How To Break Into AND Dominate Listing Higher End Homes In Your Market

This training is perfect for both the beginner and the experienced agent.  During this course, you will learn proven and repeatable systems on how to break into and how to dominate the higher end listings in your market place.

Michael is in the trenches and he will share with you cutting edge strategies including lifestyle marketing, utilizing video to win over more clients, and how to host high end events at some of these higher end properties and attract more business.

Michael is the founder of the Luxury Listing Specialist training and certification program. Many have called him the Million Dollar Agent in the Chicagoland market

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Danny Griffin - How to Build a Digital Agent Real Estate Agent Marketing Plan

This is the most sought after keynote topic as agents try to navigate the choices of where to begin to implement a marketing plan and how not to go broke along the way. This how-to talk will help them clearly see how to properly begin with a narrow marketplace niche, a clear avatar or ideal client and a compelling message to magnetically attract the avatar and ultimately leverage the many media choice to include the massive social media overwhelm.

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