Technology & AI

From Smart Phones to AI, Technology Powers Real Estate

S.O.S. How to Survive Overwhelming Social Media

Feel like you are drowning in a sea of social media demands? You need a systematic approach that can generate leads while also building stronger relationships within your community. In this highly engaging presentation, you will discover essential elements, systems and tools you can use to create remarkable social media content that generates more leads and creates more engagement. The best part? It can all be done automatically and most of it is FREE! 1-3 hours

Our members were thrilled with both of Pierre’s presentations. They found him engaging, funny and very motivating. Even between the two sessions, people were coming up to me saying he was a great find and that his presentation was so applicable to the market right now. – Erin O’Brien, CMP, AHWD, C2EX, Program and Event Coordinator, Northeast Association of REALTORS®

TECHniques to Boost Your Productivity

Need to get more done in less time? Who doesn’t?! Tech can get you there. This session is bursting with information about CRMs; email hacks and productivity add-ons; Facebook Ad writing software; social media calendars, schedulers, and tools; AI-generated property description software and more. You’ll even get tools to help you follow up automatically with your sphere of influence for the next five years without lifting a finger ever again. Always on the cutting edge, Ifoma is dedicated to translating AI-driven tools and technology into practical, accessible solutions for agents. 1-2 hours

We had great feedback on Ifoma, our attendees absolutely loved him and this presentation.”
Hilda Beck, Director of Education, Greater El Paso Association of REALTORS®

Navigating the AI Era: Real Estate Association Strategies

For Association/Board Staff · Video · Discover the transformative power of AI in our one-hour session designed exclusively for Association Executives in the Real Estate industry. This engaging course will equip you with the knowledge to leverage AI applications, simplify your daily tasks, streamline your marketing efforts, and improve interactions with your members.

  • Get practical applications for real estate associations just by understanding the fundamentals!
  • Use AI tools to enhance productivity, amplify marketing and improve member interaction.
  • Implement AI strategies aligning with your association's goals and objectives to deliver personalized member services and content.

1-2 hours

Future Agent: AI Leveraged & Automated for Success

Video · AI isn’t replacing real estate agents—it’s helping them win more business with less effort. Ifoma Pierre, creator of AI-based Pro Agent MAX, helps agents find motivated sellers, automate follow-ups, and streamline marketing using AI.

  • Master the Mother Prompt. Create a custom AI system tailored to your business.
  • Find Sellers First. Use predictive analytics to target high-probability listings.
  • Automate Follow-Ups. AI-driven assistants to nurture leads 24/7.
  • Streamline Marketing. Generate ads, emails, and social media content instantly.

Ifoma transforms cutting-edge technology into the practical, you-can-do-this-NOW solutions sales agents want. 1-2 hours

He killed it! They loved him. Six months later and they’re STILL talking about him! Ifoma was phenomenal!” Anthony Hebron, Vice President of Communications, Illinois REALTORS®

Pierre did an excellent job! Everyone loved him and all the great information! He even got a standing ovation!" Deanna Devey, Director of Communications & Operations, Utah Association of REALTORS®

Future Broker: AI Leveraged & Automated for Success

The brokerage of the future isn’t just about selling real estate—it’s about recruiting top agents, retaining talent, and increasing profitability through smart automation. Learn how AI can streamline agent training, automate lead generation, and enhance marketing efforts—helping your agents close more deals while keeping your brokerage ahead of the competition. Ifoma Pierre, creator of AI-based Pro Agent MAX, helps brokers use AI Agents to generate leads, recruit top talent, and boost agent profitability.

  • AI for Recruiting & Retention. Attract top talent with data-driven insights and automated onboarding.
  • Boost Agent Productivity. Provide AI-powered tools that help agents generate more leads and close deals faster.
  • Automate Brokerage Marketing. Create scalable ad campaigns, social media content, and lead funnels with ease.
  • Leverage Data for Smarter Decisions. Use predictive analytics to track performance, forecast market trends, and drive brokerage growth.

Ifoma transforms cutting-edge technology into the practical, you-can-do-this-NOW solutions managing brokers want. 1-2 hours

How Smart is YOUR Smart Home? Smart Homes Need Smarter Agents

Smart Home technology has taken over every inch of today’s household (inside & out) and is quickly changing real estate consumers. In this session, you will gain a better understanding of:
What a smart home is
• Why smart homes suddenly exploded in popularity
• Who the consumers are that are buying them and why
• Smart home device advantages and risks
• How to buy smart home devices
• Smart home system set ups and automations
• How the technologies work, why consumers love them
• How, as a real estate professional, you can market and/or sell the property
• Smart home legal implications and risks
1-4 hours

Tech Tricks & Tools to Get More Done in Half the Time

Join tech and efficiency expert Craig Grant for a power-packed session that will revolutionize the way you work. In "Tech Tools & Tricks to Get More Done in Half the Time," Craig will show you how to master the art of efficiency by leveraging the latest in cloud technology, Google Workspace integrations, and third-party extensions. Discover browser extensions, apps, CRMs, and cutting-edge time management tools and techniques designed to help you streamline your workflow, eliminate distractions, and supercharge your productivity. 1-4 hours

Create Awesome Marketing Content & Materials with Canva & AI - Workshop

Get a demonstration of Canva, the most popular marketing design program, to help you easily build your own marketing materials (business cards, flyers, postcards, brochures, social media posts, cover photos, animations, videos, and more). Get step-by-step instructions and assistance on how to use Canva, so by the end of the session, you can be your own designer!
· Identify how to use Canva to create online and offline marketing materials.
· Identify how to use Canva to create videos to promote your board information and events.
· List tools and sources to ensure created marketing materials are copyright-safe.
Board/Association and Instructor Versions Available; 2-4 hours

The Future of Real Estate Technology and AI

Keynote or Session · The real estate landscape is changing so fast, that it can be pretty scary to think about what the industry might look like tomorrow, let alone 10-15 years from now. Especially now with the explosive growth of Artificial Intelligence and tools like ChatGPT, things are changing at a ridiculously fast pace.

In this session, technologist Craig Grant will take a look into his crystal ball and assess some emerging trends that are going to shake up &/or disrupt the real estate industry including 3-D Printing, Artificial Intelligence, Augmented & Virtual Reality, Big Data & Predictive Analysis, BlockChain, CryptoCurrency, iBuying, the NextGen Home, NFTs, and more. 1-3 hours

How AI & ChatGPT are Transforming Real Estate

Video · Artificial Intelligence or AI has been around for a long time, but with the emergence of OpenAI’s ChatGPT and Dalle, Google Gemini, Microsoft Co-Pilot, MidJourney, and others, plus so many other tools we already use and love like Office, Docs, RPR. Canva, Adobe, Grammarly, and more have incorporated AI into their offerings, it has finally reached the masses. By the end of this session, you will be more intelligent about this fast-emerging technology to ensure you stay ahead of the curve. Broker / Commercial / Property Management Versions Available; 1-4 hours

Run Your Business on Google & the Cloud

Video · Today’s consumer has little patience and is very demanding with high expectations of how they want to be communicated with and serviced. As a real estate practitioner, you can’t slow down because you are out of the office or don’t have your computer with you. You need to be able to be just as productive in the field (or even while on vacation) as you are in your office.

But how is that possible?
The Cloud is the key to being a modern business in a multi-device mobile world. And no one offers a better & more secure cloud-based solution to run your business than Google.
In this session, each student will learn how to leverage the cloud and the Google ecosystem (apps, extensions, integrations, etc.) to help reduce your business operating costs and improve your work efficiency, communications, and more in a secure environment. 1-4 Hours

Best Uses for Generative AI & ChatGPT for Real Estate

Artificial Intelligence or AI has been around for a long time, but with the emergence of OpenAI’s ChatGPT & Dalle-2, MidJourney, Google Gemini, Microsoft Co-Pilot, & others, plus so many other tools we already use and love like Office, Docs, RPR Canva, Adobe, Grammarly, and more incorporating AI into their offerings, it has finally reached the masses. In this session, we will explore what AI is, how it can be used in your real estate business and everyday life, the legal and ethical implications, and much more. Extended Description; 2+ hours; 1 hour version (same description): 23 Best Uses for AI & ChatGPT for Real Estate

Create Awesome Marketing Content & Materials with Canva & AI

In this session, we will explore how each attendee can leverage many Generative Artificial Intelligence (AI) tools including OpenAI’s ChatGPT & Dalle, Google’s Bard & Imagen, Canva’s Magic Studio, MidJourney, Descript, D-id, Synthesia, and more to develop effective content and marketing materials to help them connect with consumers, crush it on search engines, social media, videos, and more. Plus how to create an entire year's worth of multi-media content and marketing materials in just minutes! Board/Association, Broker, and Instructor Versions Available; 1-2 hours

All the Best Apps for Real Estate

They say there is an app for everything, well that is true as there are now over a million of them. This session will help you cut through the clutter and identify the best apps to have to run your life and business in a much more cost and time-efficient manner, plus pick up some amazing tools that will allow you to service the consumer like never before! 1-2 hours

The Real Estate Pro's Tech Buying Guide

Today’s real estate consumer is very adept at using technology and they, therefore, expect their REALTOR to be so as well. Plus, today’s consumer has very little patience or loyalty and if you don’t get back to them fast enough or service them properly, the odds are they’ve already moved on. To succeed in today’s real estate industry, you and your team must leverage the latest technologies available to best do the job and optimally service their clients/consumers.

If you are thinking about buying technology to run yourself or your real estate team/company, but don’t know where to start then you need to attend this session as Craig will be your personal technology shopping assistant! 1-3 hours

e-PRO® Certification

National Association of REALTORS®’ e-PRO® Certification program As the lead Subject Matter Expert (SME) for the new rebuild of e-Pro, no one is more qualified to deliver NAR's only certification related to technology and its ethical use in the real estate business than co-author Craig Grant.

NAR's two-day e-PRO® certification program helps REALTORS® master the advanced digital marketing techniques of today. With the e-PRO® certification, REALTORS® increases its ability to reach customers, expand its capabilities, and build trust by safeguarding client information. 2 Day Program

Technology & the Law & the Code of Ethics

With the increased susceptibility in the real estate industry to Cybercrimes, and wire fraud and the stance that the National Association of REALTORS® takes on this, it is critical that students learn the best methods and set a new standard of practice when caring for their clients’ sensitive information that is revealed in a real estate transaction. With the increased activity, communications, and sharing that occur on the internet and through social media, REALTORS® must educate their clients on safety precautions.

In this course, we will review several federal and state laws as well as the National Association of REALTORS policies that relate to the use of technology, storing data, consumer, privacy, marketing, display and disclosure, copyright, trademark, the code of ethics, fair housing, ADA compliance, and more to ensure each attendee runs their business compliantly and protects the best interests of their clientele. 3 hours

Canva Master Class

Learn how to create professional real estate marketing without expensive design fees. Join internationally recognized speaker Alex Camelio as he shows you how to:
· Save time by setting up your Canva account with your branded colors and images.
· Create highly engaging social media posts.
· Design a postcard or letter that gets read and responded to.
· Build a captivating video template you can use over and over again … and much more.
Special Bonus: You’ll also receive 3 time tested custom templates you can use that day! 1 hour

Old-School vs. New School: Marketing for Results

For the last 40 years, the top marketing experts in the world have used the same secrets to market their products and make Millions, whether they’re using old tactics like print marketing, or the newest social media strategy. Join marketing expert, Alex Camelio, as he covers the core concepts any real estate licensee can use to increase their return, whether they’re implementing old methods or new technology. He’ll even cover how to automate both old and new, so you can spend your time focusing on your clients instead of chasing business. You don’t want to miss this career defining event! 1 hour

Gaming the System: Your Guide to Social Media

Join internationally renowned speaker, Alex Camelio, as he shows you how to “game the system” that is social media. Between Facebook, LinkedIn, Twitter, Pinterest and Instagram, social media can seem overwhelming. However, focusing your efforts in the right areas, and knowing the secret “ins and outs” can make social media work in your favor without having to invest a lot of time. Learn the best strategies and hidden gems for all of the major social media platforms. Don’t miss this chance to implement time-saving techniques now (because let’s be honest, you know you need to)! 1 hour

Google For Real Estate Master Class

Join expert in all things Google, Alex Camelio as he dives into everything you need to run your entire business through Google without spending lots of money including:
· A deep-dive into Google Workspace
· How to take Gmail, Google Calendars, Google Docs and Gemini AI to the next level with Add-Ons
· Google Tools You might not be maximizing including Keep, Forms, Jamboard, and others
· Reclaim your time and spend it enjoying yourself or adding income to your bottom line and much more.
1-3 hours

Video for Real Estate Master Class

Videos get more engagement than any other type of media but can be tricky to start off and then produce consistently... that is, until you've taken this course. Some of the things you'll learn include:
· The best types of videos to get engagement on platforms like YouTube, Facebook, Instagram, TikTok and more.
· The exact equipment you’ll need to create high quality video without spending a ton of money.
· How to optimize your videos to get maximum exposure on YouTube & Gmail.
· How to easily shoot, edit and publish professional videos that will get you clients for years to come.
Bonus: We’ll also be including a worksheet you can use to make sure you always have video ideas and consistently put out content. 1-3 hours

The Top 5 Ways Technology Can Ruin Your Real Estate Business in 2026

In a matter of minutes, a real estate licensee’s entire business can be destroyed by technology. With today’s world of viruses, malware, social engineering, and identity theft it’s more important than ever to protect your brand and livelihood. In this session, you’ll learn the top ways real estate professionals are exploited and what you can do to protect yourself and your clients’ information. 1, 3 or 8 hours

Designing for Accessibility

Without even knowing it, your marketing could be totally inaccessible to entire parts of the population! Casting the widest net for your marketing is not only the best business practice, it’s also required by law. In this course, we’ll cover the core concepts of designing your websites, print assets, social media posts and more, to be as accessible as possible to the widest audience available, while staying compliant with the law, as well as your board of real estate licensees. 1-3 hours

The Automated Brokerage: Leveraging Tech and AI

Keynote or Session · Unlock the future of real estate in just 45 minutes! Find out how integrating automation and AI can revolutionize your brokerage, from lead generation to transaction management, and more. Get actionable insights to boost efficiency, cut costs, and empower your team to focus on what matters most: closing deals and building relationships. 1-3 hrs

Spotting Misinformation, Deep Fakes & Scams

In today's digital world, misinformation, deep fakes and sophisticated scams are everywhere – and they can impact anyone, including you and your clients. This essential course transforms you into an expert at spotting them, and how to safeguard against deceptive tactics both online and in the world around you. Join this class to find your way through the dense fog of scams and misinformation we face every day. 1 hour

Cyber Security: Protecting Your Business and Your Clients

CRS session · Technology has revolutionized the ways we live, shop, socialize, entertain, access information, and conduct business in the modern world. Powered by the Internet, cloud-based tools, social media, and mobile apps, the technology revolution has delivered tremendous positive impact by bridging gaps between cultures, improving quality of life, enhancing operational efficiency and speed, and many other advancements. However, if used without proper safeguards, modern-day technology can expose agents and their clients to many vulnerabilities. Viruses, malware, social engineering, identity theft, and other malicious threats (all of which are growing at alarming rates) are particularly concerning because the nature of the business requires real estate professionals to collect and store their clients’ personally identifiable information. This course empowers you with the strategies and tools you need to navigate your business and clients through the perilous legal, online, and social media world. Course participants also leave with actionable tips and strategies for personal security practices to help secure and protect you and your clients valuable information. 1 day

Delivering Impactful Virtual Experiences (DIVE)

Many agents, coaches and consultants are using webinars as a way to generate sales and clients. And, done correctly, webinars are a fantastic tool to answer prospect questions and help them solve a problem. But, are you delivering just another webinar or are you creating a VIRTUAL EXPERIENCE? Learn how to connect with the people who need the solution you provide. Convert them from prospects into customers and clients by delivering impactful experiences that get noticed! Not tech savvy? Not to worry. This program makes the tech simple and shows you ways to engage, connect and be memorable without tech overwhelm. Download Promo 60-90 mins

Future-Proofing Real Estate: Leveraging AI, Communication, and Video to Connect and Convert

Keynote or Session · Video · How can you stand out in a digital landscape that’s always changing? This workshop explores the powerful blend of AI, storytelling, and video to help you connect with clients on a deeper level and build trust in a high-tech, high-touch way. Learn how to use AI to uncover client insights, tell compelling stories that resonate, and leverage video to make those stories unforgettable. Walk away with practical tools that let you tap into technology without losing the personal touch—so you can attract clients, build loyalty, and stay ahead in the real estate game.

Use AI to Understand and Anticipate Client Needs
• Learn how AI can reveal key insights about your clients, helping you personalize your approach and stay ahead of the curve.
Master Storytelling that Builds Trust and Connection
• Discover storytelling techniques that resonate with clients, making your brand memorable and authentic.
Engage Clients with Video that Brings Stories to Life
• Gain strategies for using video to tell strategic & impactful stories, creating connections that go beyond the screen and drive client loyalty. 60-90 mins

The World in 2050: Preparing Cities for Future Generations

Keynote The world is changing rapidly, shaped by demographic shifts and breakthroughs in AI and emerging technologies. Cities sit at the centre of this transformation. They are becoming living laboratories where innovation solves today’s challenges and creates opportunities for generations to come.

In her light hearted yet insightful style, world renowned futurist Nikki Greenberg paints a vivid picture of what the world could look like in 2050 and what must be done today to prepare for it. She shares powerful examples from around the globe where advanced technologies are already reshaping how cities operate. These examples show how innovation can justify investment, improve operations, elevate livability, and deliver long lasting impact.

This keynote empowers leaders to think bigger, act bolder, and design cities that are both technologically advanced and deeply human. Expect clear vision, practical tools, and the momentum to drive meaningful change.

Understanding the Urban Future. Gain insights into demographic changes, talent migration, shifting community values, and the forces that will shape cities between now and 2050.
Technology and Urban Transformation. Learn how AI, robotics, automation, smart mobility, and next generation digital infrastructure are reinventing city operations, customer experiences, and long term planning.
Global Inspiration and Case Studies. Explore cutting edge city projects from around the world that set new standards for sustainability, mobility, resilience, and mixed use development.
Actionable Strategies to Thrive in 2050. Discover practical steps that leaders can take immediately while building a resilient long term roadmap for innovation, digital transformation, and collaboration across sectors.
45-60 minutes

Journey to 2030: How to Leverage the Next Five Years to Become Your Industry's Most Admired & Forward-Thinking Company

Keynote World-leading futurist Nikki Greenberg's keynote equips you to proactively shape your organization's future by navigating key trends like AI, generational shifts & workplace evolution. Here she offers practical tools & a forward-thinking framework to embrace change, harness emerging technologies & drive success in the next five years. In a light-hearted, dynamic & entertaining keynote, this keynote is a combination of inspiration, motivation & practical insights in how to become future ready, today.

Key Outcomes:
Actionable Strategies for Today & Tomorrow
Gain practical insights you can implement today while building a robust long-term roadmap for navigating the future. Learn Nikki’s 5-Step Future Ready Framework, designed to help leaders turn bold ideas into reality in a way that has impact, gains traction & garners organizational buy-in.

Technology Made Simple
Understand how technology is transforming industries without feeling overwhelmed, using clear & accessible explanations to get your team on board. Nikki draws from her experience as the Head of Technology Strategy for a $70 Billion AUM global investment manager, sharing invaluable, practical lessons learned along the way.

Overcome Barriers to Change
Learn strategies to address the biggest obstacles to innovation, including incentive misalignment, resource allocation, budget constraints & managing multi-generational workplaces.

Be a Visionary Leader
Discover how visionary leaders turn bold ideas into reality & learn how you can join their ranks - igniting inspiration within your team & finding purpose in an ever-evolving world.

45-60 mins

Journey to 2040: Leading the Future of Your Industry

Keynote World renowned futurist Nikki Greenberg equips leaders to proactively shape their organization’s future by navigating the major forces reshaping every industry, including AI, generational shifts, and workplace evolution. Drawing on her experience leading the digital transformation of a seventy billion dollar organization, Nikki provides practical tools and a forward thinking framework to embrace change, harness emerging technologies, and accelerate success. Delivered in her light hearted, dynamic, and entertaining style, this keynote blends inspiration, motivation, and practical insight on how to become future ready today.

  • Actionable Strategies for Today & Tomorrow Gain practical insights you can implement immediately while building a strong long term roadmap for the years ahead. Learn Nikki’s 5 Step Future Ready Framework, designed to help leaders turn bold ideas into reality in ways that drive impact, build momentum, and secure organizational buy in.
  • Technology Made Simple Understand how technology is transforming industries without feeling overwhelmed. Nikki breaks down complex concepts with clarity, offering accessible explanations that bring your team on board. She draws from her tenure as Head of Technology Strategy for a global investment manager and shares invaluable lessons learned along the way.
  • Overcome Barriers to Change Get strategies to address the biggest obstacles to innovation, including incentive misalignment, resource constraints, budget pressures, and the realities of multi generational workplaces.
  • Be a Visionary Leader Discover how visionary leaders bring bold ideas to life and how you can join their ranks. Learn how to ignite inspiration within your team, shape a forward-thinking culture, and step confidently into the future.

45-60 mins

The Future Me Project

Keynote An Interactive Experience - In a Time of Disruption, Optimism is a Strategy
World-leading futurist Nikki Greenberg delivers a dynamic, interactive keynote that empowers individuals and teams to take bold ownership of their future in an age of rapid transformation. Drawing on two decades of global leadership experience, she leads audiences through a series of powerful, thought-provoking exercises that reveal the long-term consequences of their current trajectory, explore the impact of even one intentional change, and unlock bold new possibilities. Blending the energy of a main stage experience with the depth of a hands-on workshop, Nikki introduces tools like to spark creativity and team-wide momentum, scenario-based decision making to build confidence in responding to uncertainty, and a Future Self Time Capsule that arrives back in your inbox a year later as a personal progress check-in. Delivered with her signature mix of foresight, humor, and practical strategy, The Future Me Project isn’t just a keynote - it’s a catalyst. For anyone ready to turn insight into action and actively design the future they want, this is one that’s not to be missed. Workshop Available

  • The Mirror Moment See the path you're currently on and the future it leads to. Then explore how a single decision—big or small—can radically alter your trajectory.
  • 3 Futures Framework Explore the default future, the daring future, and the designed future—then choose which one you’re going to build.
  • Future Opportunities Scenarios React in real-time to a set of provocative "future news" headlines, revealing your instinctive mindset—panic, pause, or pivot?
  • Build Actionable Routines Engage with emerging technologies - like generative AI, wearable tech, AR and more - to can start building future readiness into their daily routines today.

45-60 mins

Today to 2050: Creating the Future of Real Estate

Keynote Transforming Places for Tomorrow’s World
World renowned futurist Nikki Greenberg delivers a light hearted yet deeply insightful keynote that explores how to create future ready places by blending advancements in AI, robotics, and automation with a human centered approach. Drawing on her global experience as a property developer on transformative projects, she explains why the places we create today must support both current communities and future generations. Widely regarded as the world’s top real estate futurist, Nikki delivers a keynote that inspires and informs in equal measure.

  • Understanding Future Demand Drivers Gain clarity on demographic shifts and the evolving values of future customers and stakeholders. Learn Nikki’s framework for future readiness, informed by her experience leading major commercial developments and technology strategy across global portfolios.
  • AI and Emerging Tech Readiness Stay ahead of pivotal technological shifts, including AI, robotics, automation, and digital transformation, and understand their impact on people, places, and organizations.
  • Inspiring the Future of Place Discover global projects that are pushing boundaries in sustainability, mobility, mixed use development, and quality of life. These examples reveal what is possible in the next era of the built environment.
  • Actionable Roadmaps Learn how to begin future focused initiatives quickly while building a sustainable long term plan for digital transformation and AI integration. Nikki shares insights from developing digital masterplans for new multi billion dollar developments.

45-60 mins

I believe the audience had their eyebrows raised a few times and the leaders starting to think about generation Z more seriously. I hope that we get a chance to have [her] onboard again in another setting, great way for everyone to get up to speed on the trends out there.” - JN, CBRE Global Investors, London, England

AI Communication: Tech and Humanity to Improve Customer Service

Keynote or Session · AI is definitely a business tool we'll all be implementing. The future is now. Lean into curiosity. Are we implementing AI in ways that improve our workload, and improve our customer’s experience in the transaction? Use it or not, remember, our humanity is the best quality we bring to a transaction. AI should be used to improve communication, not replace it. Agents need to know when using AI is useful and when it may be creating something that is wrong, illegal or unethical. All communication, in every form, is the responsibility of the agent. This session covers the fantastic benefits of using AI while reminding us of the importance of our humanity. AI Workshop Available; 1-2 hours

Everyone is just saying 'You have to do it' but she is saying you don't have to use it and here is how it works and you can start slow, etc.” Illinois REALTORS® Attendee

Monica was fabulous! We had about 200 members in attendance, and she kept them engaged, learning and laughing the entire time. They really liked the workshop at the end.”
Jonnie Phillips, Chief Executive Officer, Fayette County Board of REALTORS®

Tech or Toy? Separating Innovation from Distraction

Keynote or Session · Promo Video · In today’s fast-evolving real estate landscape, agents are bombarded with endless tech options promising to revolutionize their business. But which ones truly deliver? This session will help you confidently navigate the cluttered world of real estate technology, uncover the tools that drive real growth, and know exactly when it's the right time to adopt them. Make smarter tech choices that power productivity, boost client experience, and keep you ahead of the curve.
45-90 minutes

Digital Door-Knocking

Unlock the power of social media for targeted lead generation with this cutting-edge course. Delve into tactical strategies designed to maximize your online presence, purposefully connecting with potential clients and boosting your sales pipeline. Learn to expertly "knock" on the digital doors of prospects, combining the traditional door-to-door approach with modern technology to revolutionize your outreach efforts. 1-4 hours

Brand-Building with Bots: Using AI to Scale Visibility, Follow-Up & Relationships

Video · Who's This Class For? Real estate licensees looking to turbocharge their branding and marketing efforts with the prowess of AI. Whether you're a digital newbie or a seasoned pro, this class has the tools and tricks to help you stand out in the crowded real estate market. Key Takeaway: In the bustling world of real estate, having an edge matters. With AI by your side, not only will you be ahead of the curve, but you’ll also offer personalized experiences that clients will rave about. Ready to let the robots give your brand a boost?
1-3 hours; Workshop Also Available

Chris, you are fabulous! Absolutely fabulous! So many ideas it would be hard for me to pick just one but you made it real and easy, so I feel like the agents will go back to the office and actually execute which is really exciting to me. They're all inspired--that's awesome!" Liz Moore, Managing Broker, Liz Moore & Associates, Richmond, VA

Data Security in a Virtual Environment

In 2020, real estate professionals showcased agility, flexibility, and adaptability in response to the pandemic's challenges. They swiftly adjusted to new regulations, leveraging remote work technologies while prioritizing data security. This session evaluates safety measures in popular apps and platforms, offering best practices for data protection. 1-2 hours

Smart AND Sensitive? You, Technology & the Law

Article · Is your smart home culturally sensitive? Does your website allow everyone to ‘see’ the latest properties for sale? Technology has changed the way a consumer experiences home buying and selling. If technology is used correctly, everyone benefits. If technology isn’t used correctly, a portion of the population can be neglected. Find out how the application of the ADA and the Fair Housing Act to advertising, websites, apps, and smart home technology will impact your business. 1-3 hours

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Lisa BettsTechnology