Marketing & Sales

Video · Get a competitive edge in this challenging real estate landscape with the advanced lead magnet tactics vital to capturing seller leads. Find out how to generate enticing content and utilize innovative technology - such as ChatGPT and various AI tools - to garner high caliber leads. Learn to strategically identify your perfect clients, expand your email list, and develop compelling offers that sellers find impossible to turn down. 1-4 hours

Unlock the power of social media for targeted lead generation with this cutting-edge course. Delve into tactical strategies designed to maximize your online presence, purposefully connecting with potential clients and boosting your sales pipeline. Learn to expertly "knock" on the digital doors of prospects, combining the traditional door-to-door approach with modern technology to revolutionize your outreach efforts. 1-4 hours

Join us for a powerful, one-day real estate bootcamp designed to supercharge your prospecting skills and revolutionize your business. Gain mastery over innovative prospecting techniques, persuasive communication using Neuro-Linguistic Programming (NLP), and efficient systems and tools. This comprehensive program, condensed into five engaging modules, will equip you with an actionable strategy to transform your real estate pursuits. Dive deep into your potential, expand your sphere of influence, and unlock success in your real estate journey.
Virtual Version: Lead Generation Challenge Series This series goes deep into prospecting using conversation models for sphere of influence, FSBOs, expired leads, business to business and the community. This series goes deep into prospecting using conversation models for sphere of influence, FSBOs, expired leads, business to business and the community. Delivered over 5 days

Video · Gain a competitive edge by learning how to create captivating property tours, establish thought leadership through market updates, and connect with clients via personalized video messages. Boost your social media presence and effectively showcase your expertise with live streams, client testimonials, and neighborhood highlights. Get ready to transform your real estate business and captivate potential buyers with the power of video! 1-2 hours

Dive into the world of video with our full-day workshop, Lights, Camera, Take ACTION! Specifically crafted for real estate professionals, this hands-on experience empowers you to boost your brand and business growth. Learn and apply strategies from shooting mobile phone video to AI technologies in our live studio, and create your own ready-to-release content. Discover how video can transform your business, from conducting expert interviews to hosting your own internet TV show. Join us for a day of immersive learning and take the next leap in your real estate journey! 1 day

Video · Who's This Class For? Real estate licensees looking to turbocharge their branding and marketing efforts with the prowess of AI. Whether you're a digital newbie or a seasoned pro, this class has the tools and tricks to help you stand out in the crowded real estate market. Key Takeaway: In the bustling world of real estate, having an edge matters. With AI by your side, not only will you be ahead of the curve, but you’ll also offer personalized experiences that clients will rave about. Ready to let the robots give your brand a boost?
1-3 hours; Workshop Also Available

Chris, you are fabulous! Absolutely fabulous! So many ideas it would be hard for me to pick just one but you made it real and easy, so I feel like the agents will go back to the office and actually execute which is really exciting to me. They're all inspired--that's awesome!" Liz Moore, Managing Broker, Liz Moore & Associates, Richmond, VA

A comprehensive, empowering session providing tools and strategies to make interviews a cornerstone of your personal and professional branding. Covering the transformative power of interviews and various methods of conducting and delivering them, this session has it all. Get a step-by-step guide to building your own broadcast and learn how AI, particularly ChatGPT, can be your secret content creation weapon. You'll be ready to put what you learned to use right away! 1 hour

3 Available Formats · Video · This Session Received a 100% Rating at the Florida REALTORS® 2025 Conference! Dive deep into the art of specialization. From self-assessment and market research to defining your ideal client and creating a targeted marketing strategy, you'll get guidance to find your niche through a clear, actionable process. Learn to embrace the importance of authenticity and build a personal brand to resonate with your niche. With real-life examples, interactive elements, and practical tips, you’ll leave with a concrete plan to carve out your unique space and thrive as a specialist. 60-90 mins

In a crowded, noisy real estate market, “doing more” isn’t the answer—being clearer is. This session helps agents stop competing on price, personality, or platform hacks and instead build a market position that attracts the right clients consistently. Chris breaks down how top producers clarify their niche, communicate real value, and create visibility that converts—without becoming full-time content creators or chasing trends. This is a practical framework agents can apply immediately to stand out, stay relevant, and own their lane.90 mins

He has great content and has great energy with the crowd. Thank you, Chris, for your time and energy! Our members loved your presentation and workshop.” Jonnie Phillips, CEO, Fayette REALTORS®

Remember when you had to drive everywhere to get clients? Well, now most of your clients are online. In fact, when they have questions about real estate, they are not calling you or flipping through the yellow pages. They are going online to get their questions answered. The problem is everyone else is online. So, how do you show up online and stand out in a way that causes your clients to come running TO YOU instead of away from you. Why shouldn't you be the expert they find online? This session walks through a simple formula you can use to connect with your clients on video so they will see you as the real estate expert who can help solve their problems. Download Promo 60-90 mins

You've finally admitted that video is one of the best ways to build your brand. But, you're not quite sure how to get started. You see other agents building the business on TikTok, YouTube and Instagram, but it feels like it would take so much time - time you don't have. Here's a secret: It doesn't have to take a lot of time and you don't have to be an expert. This session explores some of the simple techniques and technologies of video storytelling. Learn how to show up like a pro on video so you can ditch some of the old school marketing methods. Download Promo 90 mins

As a real estate agent, delivering seminars is a part of the landscape. Some agents like it and some agents give it a thumbs down because it makes them nervous … out of their element. This workshop explores how you can deliver presentation content to your prospects, customers and clients with confidence. You want to be credible and you want to be clear. And, you also want your customers to be informed enough to move to action WITH YOU! Download Promo 60-90 mins

I’d seen more than 40 listings, and by the time I reached the 31st, my eyes had glazed over. There was nothing interesting. The pictures were nice ... but nothing really stood out.
Unfortunately, this is the story of many potential buyers. What if your prospects sat up every time they read one of your listings? What if you could create descriptions that compelled them to move to action or, at the very least, shifted their disposition? It’s possible, and it’s proven. The right words and the right story can change the mindset of your prospect and have them running to call you. Learn how to use the principles of storytelling to craft compelling descriptions that create instant connection and ACTION!

• Discover how to use storytelling to structure your content and communication
• Learn simple terms that uplevel the interest in your listing
• Rewrite boring listings using storytelling methodology
60-90 mins

Keynote or Session · Video · How can you stand out in a digital landscape that’s always changing? This workshop explores the powerful blend of AI, storytelling, and video to help you connect with clients on a deeper level and build trust in a high-tech, high-touch way. Learn how to use AI to uncover client insights, tell compelling stories that resonate, and leverage video to make those stories unforgettable. Walk away with practical tools that let you tap into technology without losing the personal touch—so you can attract clients, build loyalty, and stay ahead in the real estate game.

Use AI to Understand and Anticipate Client Needs
• Learn how AI can reveal key insights about your clients, helping you personalize your approach and stay ahead of the curve.
Master Storytelling that Builds Trust and Connection
• Discover storytelling techniques that resonate with clients, making your brand memorable and authentic.
Engage Clients with Video that Brings Stories to Life
• Gain strategies for using video to tell strategic & impactful stories, creating connections that go beyond the screen and drive client loyalty. 60-90 mins

Conduct workshops and seminars that confidently communicate key concepts and create raving prospects. Are your workshops delivering the “wow” factor—or just information overload? In a competitive real estate market, hosting a standout seminar can set you apart, but only if it truly educates and engages. This session explores dynamic ways to design workshops that captivate your audience from the start, simplify complex topics, and drive lasting impact. With tools to enhance interaction, spark genuine interest, and keep your participants coming back, you'll learn how to create memorable experiences that build your brand, increase referrals, and position you as a go-to authority in real estate.

Design Workshops that Captivate and Convert
• Learn a simple structure to make your seminars both informative and engaging, creating a memorable experience that resonates with attendees.
Simplify Complex Real Estate Topics with Ease
• Discover 2 education-based techniques for breaking down complicated subjects into digestible insights that your audience can understand and apply immediately.
Boost Brand Loyalty and Generate Referrals
• Learn 2 simple techniques that inspire participants to spread the word, boosting your reputation and positioning you as a trusted real estate expert. 60-90 mins

Keynote or Session · Feedback: SRM&F Real Estate · Video · Do your clients feel like cherished partners—or just another sale? In a business world often focused on numbers and transactions, standing out means creating connections that last beyond the signature. This talk dives into powerful, non-intrusive ways to build authentic, lasting relationships that clients remember and appreciate. You'll learn simple yet impactful strategies to stay top-of-mind, nurture trust, and make clients feel valued long after the initial deal. Through genuine follow-ups, meaningful interactions, and thoughtful gestures, you’ll discover the secrets to transforming one-time transactions into lifelong connections, all while staying true to your values and theirs.

Master the Art of Meaningful Follow-Up
• Learn practical, non-intrusive ways to stay top-of-mind, turning simple follow-ups into memorable moments that deepen client trust.
Build Trust Through Authentic Interactions
• Discover strategies to make clients feel genuinely valued and appreciated, fostering loyalty that extends beyond the transaction.
Transform Clients into Lifelong Advocates
• Create a lasting impression with personalized gestures and thoughtful touchpoints that naturally encourage clients to refer and recommend you. 60-90 mins

Video · How Smart Agents Use Story, Language & Video to Bring Homes to Life. Most real estate listings communicate facts: square footage, bedroom counts, and updated appliances. But buyers rarely fall in love with a property because of bullet points. They fall in love with the life they imagine living there. In this engaging and practical session, communication strategist and speaker RK3 shows agents how to move beyond basic listing descriptions and instead create narratives that spark imagination and connection. By combining powerful language, simple storytelling frameworks, and short-form video, agents can help buyers emotionally experience a home before they ever schedule a showing. Participants will learn how to transform ordinary listings into compelling lifestyle stories that stand out online, build stronger buyer interest, and position the agent as a trusted guide in the buying journey.
• Turn Property Facts Into Buyer Experiences
Learn a simple storytelling approach that helps transform standard listing details into engaging narratives that allow buyers to picture themselves living in the home.
• Use Language That Sparks Imagination
Discover how small shifts in wording can make listings more vivid, memorable, and emotionally engaging—without crossing fair housing guidelines.
• Bring the Home to Life on Video
Understand how short, authentic video walkthroughs paired with story-driven messaging can help buyers feel the property before they visit, increasing engagement and interest. 60-90 mins

See Feedback/Evaluations · Discover new, fun and impactful ways to grow your business! John Young will share the best practices and unique ideas that grew his business from nothing to $30M+ a year with very little monetary investment. The ideas are original, easy to implement, and produce an immediate and positive impact regardless of market area.

• Generate leads with little or no expense
• Use unique and creative follow-up to market yourself
• Turn clients (and other agents) into raving fans and referral machines

1-3 hours

Congrats on an amazing R4 session! The room was packed and it was a big room!” Amber Bonasoro, Executive Director, RE/MAX Luxury

Feel like you are drowning in a sea of social media demands? You need a systematic approach that can generate leads while also building stronger relationships within your community. In this highly engaging presentation, you will discover essential elements, systems and tools you can use to create remarkable social media content that generates more leads and creates more engagement. The best part? It can all be done automatically and most of it is FREE! 1-3 hours

Our members were thrilled with both of Pierre’s presentations. They found him engaging, funny and very motivating. Even between the two sessions, people were coming up to me saying he was a great find and that his presentation was so applicable to the market right now. – Erin O’Brien, CMP, AHWD, C2EX, Program and Event Coordinator, Northeast Association of REALTORS®

Video · Fasten your seat belts and get ready for a firehose of ideas, examples and cutting-edge software and technology designed to explode your business. In this session, you'll learn creative new ways to generate more leads, earn more opportunities and turn prospects into friends and friends into clients. Whether you're a new, a team leader or a seasoned veteran with years of experience and the scars to prove it, there's something in this session for everyone.

• Discover why the difference between marketing and branding matters
• Create effective content and find out how to discover your "Who"
• Improve your marketing and generate more leads with 3 BIG Strategies

1-3 hours

You have ignited a fire in me I have been missing! I know if I refocus and use some of your strategies, I could grow my business! Your story was incredible, and I even shared your strategies with my husband who is in the car business. Thanks for bringing the hot sauce to Myrtle Beach!” Nicole Queen, CRG Companies, Myrtle Beach, SC

The saying goes, "Fortune is in the follow-up." This is the struggle: A staggering 48% of salespeople never follow up with a prospect even though 80% of transactions are made on the 5th to 12th contact. Simply needing more leads isn’t the answer, it’s in the follow-up. In this session, you'll discover four sequences to the follow-up funnel. It's no secret, disruptors are here! We can’t just communicate to prospects—we must systematically engage with them. 1-3 hours

Keynote The real estate market may change, but the fundamentals remain powerful. Join us to learn timeless strategies you can start using immediately to generate leads and achieve lasting success in any market. Adapt now and thrive with techniques that have stood the test of time. If you're ready to give up and evaporate from the industry, this session is NOT for you. But if you’re ready to adapt, join us to find out how to put some thriving in your surviving!

• List the 3 steps you need to take today to adapt to this market
• Create informative videos daily without worrying about what to say
• Conduct a seller webinar to build a list of ready-to-sell homeowners

45-60 minutes

Pierre was so kind, thoughtful, funny and flexible with any hiccups in the process. The membership was so happy to see him and grateful for his input. They were literally clamoring for pictures and autographs! Amelia Addor, Education Coordinator, Greater Capital Association of REALTORS®

Real estate agents struggle to find fresh, new ways to market their business that both capture their audience’s attention and align with their brand. In this session, you'll find out how to identify the various niches within your market area and discover unique ways to create content that attracts them rather than chases them away. You will walk out with exciting new ways to market online that add value and generate high-quality opportunities. 2-4 hours

Please let Pierre know that we loved him, I appreciated doing business with him as a true professional and the members loved, laughed and learned so much information that they can use for their business.” Michele Stoeger, Executive Officer, Otsego-Delaware Board of REALTORS®

Alternate Title: 10 Ways to Attract More Business! · Does it feel like you’ve hit a plateau in your business? It’s easy to deliver the same production over and over again unless you make an intentional effort to shut off the auto-pilot button and truly differentiate your business from the competition! Learn how to apply 10 relevant and timely success principles to eliminate what’s holding you back, create a “new norm” for your business, and generate more production than ever. 1-3 hours

Pam, you were amazing! That was the best presentation (10 Ways) we’ve ever had at the company (in 20 years)! The texts were flying into me from our agents afterwards raving about you. Thank you so very much!” Emma Davis, CEO, Pointe3 Real Estate LLC

Frustrated by requesting recommendations that never materialize? This session is for you! Spend a power hour (or two) learning the insider secrets of successful agents around the country who have amped up their business by maximizing their online reviews and recommendations. You will leave with specific strategies, scripts, and a step-by-step process that will turn your requests into reviews and your reviews into a new source of consistent business! 1-3 hours

Video · Today's changing market has successful real estate agents developing new skill sets, including a mastery of their marketplace’s economic factors and indicators. Consumers experience information overload along with the media’s overlaying of national factors on local markets. Researching and delivering relevant, dependable market data can be the difference between a listing sitting or selling … or a buyer making a move. Discover the Top 6 Economic Factors affecting your marketplace and current online resources-then how to use this in buyer and seller presentations. 1-3 hours

Today's real estate market is all over the place and a seller's expectations are often based on conditions that no longer exist! Pinpointing the right property position and price can be a challenge, with varying inventory levels making it that much harder! More than ever, you MUST KNOW your data! In this session, you’ll discover effective pricing strategies and how to create a pricing “crystal ball” using indispensable supply-and-demand principles. Plus, find out the real application for absorption rate pricing and why cheap money is not a seller’s friend! Join us for tools, strategies and dialogues to manage your seller’s expectations AND put their home at the top of a buyer’s list ... in any market! 1-4 hours

I've gotta say: PAM. WAS. FANTASTIC. Start to finish, her adaptability, professionalism, and friendly disposition fit right in with our membership. She delivered a knockout presentation to our members. We got nothing but praise."  BJ Matthews, CEO, Little Rock REALTORS® Association

The real estate industry can change quickly and dramatically. Are you still approaching your daily real estate business activities the same way you always have? In this session, you’ll find out whether your systems, practices, ideologies, and services are ahead of their time, ready for prime time, or have just timed out! You’ll be introduced to new and innovative business ideas, concepts, and technology to take your business and your buyer’s or seller’s experience (and results) to the WOW level! 2-4 hours

Major industry changes and market challenges have intersected to cause unprecedented upheaval in real estate. Successful agents are seizing early adoption, digging in, strengthening their resolve, and learning how to maximize this period of Opportunity. In this session, we'll do more than discuss the challenges at hand, you'll gain the relevant skillsets and dialogues needed to reinvent your buyer and seller experience and restructure your buyer and seller presentations! We'll also discover how to manage the shifts in your specific market with available market data and resources to help you predict its future direction! 1-2 hours

Video Think staging is all about fluffing pillows and pretty throw blankets? Think again! Staging is merchandising — the tactical, strategic art of presenting a home so a buyer sees its full potential, connects emotionally ... and willingly pays top dollar. Staging is not decorating and decluttering, it's the legitimate investment you make in maximizing your seller’s net equity as their trusted advisor. A successful staging strategy can eliminate the aggravation of extended market time, low offers and diminishing buyer interest. So, join us and learn more than WHY staging works but HOW to put it to work to benefit both your seller's bottom line and your value proposition when competing in today's real estate market. 1-2 hours

Keynote · In today’s crowded market, great customer service isn’t enough—people crave unforgettable experiences. The good news? Creating them is easier than you think. This session explores how to design impactful, buzz-worthy client interactions that make you stand out, spark referrals, and fuel business growth. Elevate your brand by turning everyday moments into lasting impressions.
45-90 minutes

Keynote · Explore how to thrive by combining human connection with technological advancement. Walk away with clear strategies to build stronger relationships, leverage innovation, and take decisive action to win in the market ahead. 45-90 minutes

Get a demonstration of Canva, the most popular marketing design program, to help you easily build your own marketing materials (business cards, flyers, postcards, brochures, social media posts, cover photos, animations, videos, and more). Get step-by-step instructions and assistance on how to use Canva, so by the end of the session, you can be your own designer!
· Identify how to use Canva to create online and offline marketing materials.
· Identify how to use Canva to create videos to promote your board information and events.
· List tools and sources to ensure created marketing materials are copyright-safe.
Board/Association and Instructor Versions Available; 2-4 hours

Modern marketing has changed completely over the last few years. Today’s consumers are constantly being overwhelmed with marketing in all aspects of their daily lives which makes it harder than ever to effectively reach them. Gone are mass-marketing approaches like print, yellow pages, and direct mail. In, are newer and more cost-effective and targeted techniques including social, mobile, video, search engines, portals, and relationship-based marketing. In this session, you will learn about these newer options so you can create a better marketing plan that will help you rock your business this year and beyond without blowing out your budget. 1-4 hours

Modern marketing has changed completely over the last few years. Today’s consumers are constantly being overwhelmed with marketing in all aspects of their daily lives which makes it harder than ever to effectively reach them. Gone are mass-marketing approaches like print, yellow pages, and direct mail. In, are newer and more cost-effective and targeted techniques including social, mobile, video, search engines, portals, and relationship-based marketing.

In this 2-day certification training, we will explore how and why consumer behaviors and marketing have changed and give each attendee a guidebook to follow to reach them by focusing on modern marketing principles. By the end of this course, each attendee will be able to develop or adjust their marketing strategies to ensure they can effectively connect with and serve consumers in a cost-effective and highly productive way. 12-14 hours

In this session, we will explore how each attendee can leverage many Generative Artificial Intelligence (AI) tools including OpenAI’s ChatGPT & Dalle, Google’s Bard & Imagen, Canva’s Magic Studio, MidJourney, Descript, D-id, Synthesia, and more to develop effective content and marketing materials to help them connect with consumers, crush it on search engines, social media, videos, and more. Plus how to create an entire year's worth of multi-media content and marketing materials in just minutes! Board/Association, Broker, and Instructor Versions Available; 1-2 hours

Certification Course · Modern marketing has changed completely over the last few years. Today’s consumers are constantly being overwhelmed with marketing in all aspects of their daily lives which makes it harder than ever to effectively reach them. Gone are mass-marketing approaches like print, yellow pages, and direct mail. In, are newer and more cost-effective and targeted techniques including social, mobile, video, search engines, portals, and relationship-based marketing.

In this 2-day certification training, we will explore how and why consumer behaviors and marketing have changed and give each attendee a guidebook to follow to reach them by focusing on modern marketing principles to:

• Develop your marketing brand, target audience, & overall marketing strategy
• Develop your content marketing, search engine, social media, & video strategy
• Leverage your sphere of influence & relationships in your marketing
• Develop a marketing plan, and much more
2 Days

Unleashing Canva’s Advanced AI & Business Tools to Streamline, Automate & Run Your Entire Business! Most people think of Canva as just a simple graphic design tool. But what if you could also use it to generate hundreds of marketing assets in minutes, automate client communication, organize business workflows, and even simulate data reports—all from one dashboard?

In this dynamic session, we’ll take a deep dive into Canva’s hidden superpowers—from advanced AI features like Magic Write and Bulk Create, to powerful business tools like Sheets, Canva Docs, Whiteboards, and even code-ready layouts. Whether you're in real estate, marketing, coaching, or small business, you'll walk away realizing Canva is way more than design—it’s your new business hub.

You’ll not only learn how to use these features but also how to integrate them into your daily operations to save time, cut costs, and elevate your brand with ease. In Person Presentation Recommended; 1-2 hours

Find out how to maximize your business growth through the single most effective area: the people you already know. Discover how to get more business from your existing contacts, how to work and manage your leads, and how to set up effective follow up systems. Explore techniques to expand your sphere and stay motivated during challenging times. 1-2 hours

Do you feel trapped in the black hole of marketing? Does it seem like the more time and money you spend, the more frustrated you become? Are you intimated by "social media"? Effective marketing can be achieved by focusing on an education-based concept and a few easy-to-use platforms. In this session, Marc shares the 8 easy and affordable platforms that have helped his business grow 20% each year for over a decade. 1-3 hours

AI is transforming real estate marketing, enabling agents and brokers to craft compelling, hyper-personalized content for listings, ads and social media. Discover how AI can help you scale your marketing while maintaining authenticity.
Takeaways:
• How AI generates high-quality listing descriptions and ad copy
• Automating and personalizing social media content
• Best practices for leveraging AI to enhance brand presence
45-90 minutes

Video · Feedback: Virginia REALTORS® · What value do you bring the client? When hiring a service-based business, a client needs to know exactly what work is being done for them and what services they are paying for. Agents need to clearly communicate their model to the public. This program helps agents express what they do or don’t do in visual ways that add credibility to their business and clarifies expectations with clients up front. Strengthen your reputation in the marketplace with well-produced materials that represent you! 1 hour

Excelling in all markets take adaptability. If you have been struggling with consistency and follow-through, it is time to learn the art and skill of salesmanship and transaction management. Monica will provide you with a logical perspective regarding prospecting and leading buyers and sellers to a decision. First sell yourself, then sell houses. With clarity in your business model and skill in the pipeline process, you can succeed in any market. 1 hour

Today’s buyers and sellers are informed, digitally savvy, and asking deeper questions about value, compensation, and representation. Success in 2026 requires clarity, visibility, emotional intelligence, and systems. Improve your confidence by clearly defining what you do and how you do it and connect with buyers and sellers in the personal ways they want to connect. Give them the data and visuals they want to see with the connection they need. There is opportunity out there. Be the agent who can find the money, the house and the motivation that will help clients get where they want to go. 1 hour

Keynote · Video · Storytelling, an ancient art, captivates and inspires and can make you stand out from the crowd when used effectively. It fosters connection, insight, and affinity with consumers, offering a platform for compelling marketing content. Your unique story, from presentation to listings, draws audiences, highlighting your exceptionalism. What's YOUR story? Broker Session & Workshop Available; 1-3 hours

Not a single head — no one was looking at their phones. The session was on storytelling. Embodying her topic, Maura painted a picture with her presentation, so when it ended, it was almost too soon because it left the audience wanting more. Highly recommend is an understatement!” – Michele Bailey, REALTOR®, CRS, Watersound, FL

Today’s real estate market is constantly changing — and success requires adaptability, focus, and smart strategies. In this session, Maura Neill shares practical, back-to-basics approaches for generating inventory, marketing yourself effectively, and securing more listings, even in competitive conditions. Drawing directly from today’s market realities, she also explores the psychology of managing expectations, helping you guide clients confidently while maintaining your own focus and resilience. 1-3 hours

Your ‘Running Your Business’ course is always full of valuable information but never has been timelier or more relevant. We wish all our members could attend but were thrilled to have 696 join and stay engaged the entire two hours. We’ve gotten nothing but fantastic comments about your session.” - Maureen Murphy, CMP, CSEP, Vice President of Pro Development, New Jersey REALTORS®

Leads are only as valuable as the time you put into them. Without a system, leads are just names on a spreadsheet. However, with a strong lead generation system–one that includes incubation, follow-up and conversion–leads become relationships, closings, and great referral sources. In this session, we’ll discuss how to create a system that not only generates more leads but helps you to convert those leads into loyal clients with a greater success rate. 1-2 hours

Certification · The Military Relocation Professional certification is for real estate professionals who want to work with current and former military service members. This certification program focuses on educating REALTORS® about working with U.S. servicemembers, their families, and veterans to find the housing solutions that best suit their needs and take full advantage of available benefits and support. 6-7 hours

Ashton shares how to discover your core values and align them with your branding and the legacy you want to leave in the marketplace. 45-60 minutes

We all know that it is very important to have a social media presence today. However, it is easy to get bogged down in everything there is to do and all the places you need to be. Ashton brings a fresh approach to being all places at all times online without sacrificing massive amounts of time. 45-60 minutes

Ashton built his business online with buyers but now has a steady stream of listings he handles each year. In 2013, Ashton personally took over 110 listings with the majority of them coming from repeat customers or customer referrals. Ashton will discuss the tactics he uses to keep in communication with his sphere of influence and will explain how you can preserve the vital relationships you need for your business. 45-60 minutes

Ashton has successfully taken his grandparents' family business in his marketplace from 9% market share to 20% market share in just 3 years as a partner in the company. See the changes his company has made along with the mindset behind building the brokerage of the future. 45-60 minutes

Tired of chasing leads and wondering where your next deal is coming from? There’s a better way to do business and it’s working by referral only! Just ask the thousands of agents producing incredible results who generate 100% of their business from past clients, friends and family. In this class you’ll learn exactly how these top agents produce a 6-figure income by using a simple strategy to work a small number of contacts that are motivated, close reliably, and refer others just like themselves. You won’t want to miss this opportunity to learn what some agents have hailed as “the single most important thing I’ve done to increase business!” 1 hour

The key to a successful marketing presence is creating a strong, consistent, and visually impactful brand. In this session, you will learn the 5 simple steps you can take to build a branding package that makes attracting clients easy. Plus, we’ll share free tools you can use to pick the right colors, fonts, graphics, and more. Most importantly, you’ll take away how to bring it all together to create a brand that truly delivers. 1 hour

Whether you’re working from home or from an office, building relationships is still the best way real estate licensees can generate repeat and referral business. This revolutionary course will teach you four strategies to build lasting relationships with every person in your Sphere of Influence and uncover the two biggest mistakes even the most savvy agents make. There's more! We’ll also share with you the secret to using “Personal Looking” automation to save time while continuing to reinforce the bonds you've built. Don’t miss this career-changing course that will place you on the fast track to more sales, and closer to the dream of working by referral only! 1 hour

Learn how to create professional real estate marketing without expensive design fees. Join internationally recognized speaker Alex Camelio as he shows you how to:
· Save time by setting up your Canva account with your branded colors and images.
· Create highly engaging social media posts.
· Design a postcard or letter that gets read and responded to.
· Build a captivating video template you can use over and over again … and much more.
Special Bonus: You’ll also receive 3 time tested custom templates you can use that day! 1 hour

Do you wish your Facebook ads, posts, emails or even sales letters would perform better? Neuro Linguistic Programming (NLP) is a how-to manual for our brain’s response to language. In short, it’s the way in which our brains interpret marketing, and as sales people we can use an understanding of NLP to get a better response! Join Alex Camelio to learn more about this psychological secret that can improve the response you get to all of your marketing campaigns. 1 hour

Ever get tired of doing the same thing, day in and day out, and think there might be an easier way? There is - and it starts with implementing systems in your business. Every real estate licensee has 3, and only 3 ways to generate business:
· You can go after cold leads and nurture them
· Use your existing clients to generate more business
· Work your “power list” of the people that know, like and trust you
This session covers the inside secrets of how the Direct Response Marketing masters use all 3 pillars to grow their businesses … and how YOU can learn to do the same without investing a ton of time or money. This can’t-miss session will help you build your business and place you on the fast track to more sales, and consistent income (no more ‘dry spells’). 1 hour

Are you ready to set up your annual Marketing Calendar for success? Join internationally renowned marketing expert Alex Camelio for this interactive workshop where you’ll go step-by-step through creating your very own Marketing Calendar that you can be confident will produce results. You’ll walk away with a marketing plan that will help you generate new business consistently throughout the year. An understanding of the Top Marketing Opportunities for the coming year and how you can incorporate them into your business. A Marketing Calendar Template you can use for years to come. This workshop will be jam packed with proven strategies that maximize the return on every dollar you invest in promoting your business, so you won’t want to miss it! Sign up today to make sure your Marketing Plan is 100% for next year! 1 hour

For the last 40 years, the top marketing experts in the world have used the same secrets to market their products and make Millions, whether they’re using old tactics like print marketing, or the newest social media strategy. Join marketing expert, Alex Camelio, as he covers the core concepts any real estate licensee can use to increase their return, whether they’re implementing old methods or new technology. He’ll even cover how to automate both old and new, so you can spend your time focusing on your clients instead of chasing business. You don’t want to miss this career defining event! 1 hour

Join internationally renowned speaker, Alex Camelio, as he shows you how to “game the system” that is social media. Between Facebook, LinkedIn, Twitter, Pinterest and Instagram, social media can seem overwhelming. However, focusing your efforts in the right areas, and knowing the secret “ins and outs” can make social media work in your favor without having to invest a lot of time. Learn the best strategies and hidden gems for all of the major social media platforms. Don’t miss this chance to implement time-saving techniques now (because let’s be honest, you know you need to)! 1 hour

Videos get more engagement than any other type of media but can be tricky to start off and then produce consistently... that is, until you've taken this course. Some of the things you'll learn include:
· The best types of videos to get engagement on platforms like YouTube, Facebook, Instagram, TikTok and more.
· The exact equipment you’ll need to create high quality video without spending a ton of money.
· How to optimize your videos to get maximum exposure on YouTube & Gmail.
· How to easily shoot, edit and publish professional videos that will get you clients for years to come.
Bonus: We’ll also be including a worksheet you can use to make sure you always have video ideas and consistently put out content. 1-3 hours

How often do you encourage your clients to leave you a testimonial and rate your services? Studies show 80% of consumers trust online reviews as much as personal recommendations. In this session, you will learn how to build a system for generating more reviews and referrals from your sphere of influence. Then, we’ll cover how to turn these reviews directly into more business. You’ll learn a five-step process that you can systemize for working your referrals - and once it becomes part of your routine, you’ll be amazed at how well it works, and how easy it is to implement. Most agents aren’t using this proven process correctly, so set yourself apart and be one of the few who understand how to leverage reviews into referrals. 1-3 hours

Online communities such as Groups on Facebook, LinkedIn, and more have become go-to resources for consumers and businesses for everything from advice and guidance, to connecting with others around the world that have similar interests, passions or professions. In this session, Alex Camelio will show you what it takes to run a successful group, and how it can help improve your business and add to your bottom line. 1 hour

Did you know the 1st Amendment does not grant you the right to say whatever you want on social media? In fact, your words can significantly hurt your business and even put you in legal trouble that could threaten your real estate license. In this course, we’ll cover the best practices for posting on social media without putting yourself or your career in jeopardy. You will walk away with an understanding of First Amendment protections and exceptions, social media fair housing violations, financial and legal repercussions, general pitfalls that could injure your business, and how to safely share on social media. Don’t let one of the best opportunities to generate income turn into a liability! 1-3 hours

Without even knowing it, your marketing could be totally inaccessible to entire parts of the population! Casting the widest net for your marketing is not only the best business practice, it’s also required by law. In this course, we’ll cover the core concepts of designing your websites, print assets, social media posts and more, to be as accessible as possible to the widest audience available, while staying compliant with the law, as well as your board of real estate licensees. 1-3 hours

This Session Rated 4.94 out of 5 at NAR Convention 2021! Are you frustrated with your lack of success with your YouTube channel? Do you wonder why your YouTube videos aren’t delivering the results you demand? Are you baffled by the YouTube algorithm? Attend this session to learn the latest secrets to boost traffic to your YouTube channel and drive better leads to your business with YouTube videos at a remarkably low cost. Antoine used these very methods to grow his own Les Frenchies channel to 291K+ subscribers with over 43.5+ million views in just over two years! Don't miss this insightful presentation offering the latest tactics you need for organic growth, followed by an open mic Q&A covering your YouTube marketing challenges. 1+ hour